Digital Marketing and Auction Content Specialist On-Site in Waycross
Waycross
Digital Marketing and Auction Content Specialist On-Site in Waycross
Full Time • Waycross
Replies within 24 hours
Benefits:
- 401(k) matching
- Dental insurance
- Health insurance
- Profit sharing
- Vision insurance
Transportation Auction Consultants (TAC)
Full-Time | On-Site | Salary Based on Experience and Skills
LOCAL APPLICANTS ENCOURAGED TO APPLY
We are seeking applicants who currently live in Waycross or the surrounding South Georgia area and can commute to our location each workday.
This is an in-person position requiring work in our office and equipment yard. Remote, overseas, freelance, and agency arrangements are not available. Hours are M-F 8-5. There might be some after hour events, and some travel required some months.
About TAC
Transportation Auction Consultants specializes in auctions of commercial trucks, trailers, and heavy equipment. We are looking for a creative, dependable marketing professional to showcase our inventory, promote upcoming auctions, and help attract qualified buyers and sellers.
This hands-on role combines digital advertising, photography, video creation, drone operation, website updates, and auction catalog preparation. You must be comfortable working outdoors around equipment and completing detailed work in the office.
What You Will Do
- Develop and manage online advertising campaigns for upcoming auctions and featured inventory.
- Create and publish content for Facebook, Instagram, LinkedIn, and TikTok.
- Photograph trucks, trailers, vehicles, and heavy equipment for auction listings and advertising.
- Film and edit equipment walkarounds, TikTok videos, reels, and auction previews.
- Operate a drone to capture aerial photography and promotional footage.
- Update our website with auction dates, featured equipment, and promotional content.
- Upload, organize, and review auction catalog photographs, videos, and descriptions.
- Coordinate with sales and yard staff to verify equipment details and obtain missing information.
- Create graphics, email campaigns, and auction announcements.
- Track advertising results, engagement, inquiries, and buyer registrations.
- Maintain an organized content calendar and meet auction deadlines.
- Support the sales team with promotional materials and qualified marketing leads.
- Travel to equipment locations, auctions, and events as needed.
Required Qualifications
- Hands-on experience creating marketing content for a business or organization.
- Experience setting up and managing paid social media advertising.
- Ability to independently photograph inventory and produce clear, detailed images.
- Ability to film, edit, caption, and publish professional social media videos.
- Drone operation and aerial photography/video experience.
- Proficiency with Canva or similar design software and video editing tools.
- Experience updating website content or uploading online product listings.
- Strong writing, proofreading, and organizational skills.
- Ability to manage multiple deadlines and check work for accuracy.
- Comfortable working outdoors in an active equipment yard.
- Valid driver’s license and willingness to travel as needed.
- Ability to report to our Waycross location every scheduled workday.
Preferred Qualifications
- At least two years of relevant marketing or content creation experience.
- Experience with auctions, commercial trucks, trailers, heavy equipment, transportation, or dealerships.
- Experience preparing online auction catalogs or detailed product listings.
- A degree in marketing, communications, or a related field.
A degree is not required. Candidates, including recent graduates, must demonstrate the practical skills needed through relevant work samples. Personal social media use alone does not meet the experience requirements.
How to Apply
Submit the following:
- Your résumé.
- Your current city and state.
- Examples of photography, edited videos, and social media advertising you personally created. Include drone footage if available.
- A brief explanation of your contribution to any team projects.
Work samples are required for consideration.
Please apply only if you are seeking a full-time, on-site position and can demonstrate the required hands-on skills.
Compensation: $48,000.00 - $59,500.00 per year
About Us
Online Auctions
Our online auctions of heavy trucks, trailers, farm equipment, construction equipment and much more are designed to be easy and hassle free. TAC Auction will work hard to get you the inventory you need, while providing an easy and worry-free buying experience. Each item listed in the virtual auction catalog includes a detailed description, location, multiple photos, and videos (when available). Simply search our catalog today to find the inventory you need and make sure you’re registered to bid in our upcoming virtual auction.
Remarketing
Our Remarketing Services are designed to maximize ROI. TAC Auction remarketing experts handle the entire sales process for you which allows you to work on more important areas of your business. Our marketing and product placement give your assets maximum exposure in front of a targeted yet expansive buyer audience. TAC personnel prides our service with the understanding of providing a trustworthy partnership where we will work in effective manners that provide your assets the attention that they demand.
(if you already have a resume on Indeed)